Novagestión Financial Advisory wishes to address the focus on a crucial aspect of modern business management. "Value Management". In particular, the optimized management of the economic value of companies. In this article we present the conceptual basis as well as the development of a pedagogical example through which the executives: Directors and Managers, can lead, strategically, the management of their respective companies. We invite the community to address their efforts in this direction.The main article has not been translated yet.

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